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Digital Skills: Social Media
Learn how to effectively use social media for business. Find out why social media is relevant for businesses today and how you can use it to establish and improve your brand. During this free course by...
Understanding Omni-channel Retailing and Supply Chains
Explore how shopping has changed with this course that demystifies the new world of omni-channel for shoppers and supply-chain. We no longer only buy products or experience services in physical spaces....
Content Marketing
This online Content Marketing course teaches you content marketing best practices. Learn how to craft your social media messaging to bring visitors to your website and keep them there. Get tips on how...
Data and Web Analytics
Learn how to use data to drive business impact and gain key skills in data management, reporting and security. Featuring essential reading, useful toolkits, and case studies this course provides the skills...
eCommerce
Learn how to design and develop eCommerce websites, create and test landing pages, products and content pages and conversion optimisation strategies. This course gives you a 360-degree view of the eCommerce...
Social Media Marketing
Fast-track your social media marketing skills in this cutting-edge, interactive short course. Learn brand storytelling, persona targeting, community building, social analytics and more. Get a globally...
Customer Experience (CX)
This course will teach you how to track and analyse the changing nature of your digital customers in order to create feedback loops and embed the customer experience within your business. Learn quick and...
Digital Display
Develop your knowledge of digital display advertising with this short course. Learn the principles of graphic design, campaign strategy and budget management, and how to test and measure different creative...
Digital Strategy
Improve your digital strategy with this highly interactive short course. By learning how to place digital at the heart of your business, you’ll be able to align your marketing strategy with customer...
Email Marketing
Take your email strategy to the next level with this online course that provides certification and rich, job-ready skills. Learn about creating and testing different email content, time management, data...
Paid Media (PPC)
In this course you’ll learn the fundamental concepts underpinning paid search advertising, how to manage paid search budgets, and how to optimise paid search campaigns. You’ll also see how...
Search Engine Optimisation (SEO)
This short course contains practical, job-ready content to help you boost your website performance. Discover how to build your SEO strategy and evaluate performance over time. With a focus on career-ready...