Content Marketing

Total Time
10 Hours
Go to course
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This online Content Marketing course teaches you content marketing best practices. Learn how to craft your social media messaging to bring visitors to your website and keep them there. Get tips on how to write a good headline, use keywords effectively and choose the right tone for your audience.

Topics covered: 

  • Content audit
  • Channel promotion
  • Brief development
  • SEO marketing concepts
  • Measuring concepts
  • Keyword research
  • Content creation and repurposing
  • Enhancing your creativity
  • Your brand story


Presented by:

Monarch Institute is one of Australia’s largest family-owned professional services training organisations. We offer online courses that are nationally recognised across Australia under the Australian Quality Training Framework (AQTF). We believe education should be an experience, not a transaction. Our award-winning, innovative approach to course content and design means that you get relevant material, with loads of support from experienced trainers who give you the time to ensure you’ve got the skills that the industry needs.


This course is available in the following languages:

  • English